100+ million colour services, 35+ years
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change brands. not your results.
Every shade you use has an Affinage match. Add one of our educators for the transition, and your clients won't notice a thing - except the colour!
YOUR MOST-REACHED-FOR BOTTLE
PURE DEPOSIT. NO DAMAGE.
Intense colour deposit with no compromise on hair integrity. Zero lift, zero base break, and a fade so gradual there's no line to chase at the regrowth. Still looking good at 12+ washes.
100ML. 1:2. done.
One bottle, one ratio, and INFINITI developer you already stock — no separate activator to buy or store. High yield per application means less waste in the bowl and more margin in the till.
SIX SERVICES, ONE SYSTEM.
Root melts, grey blending, lived-in colour, gloss, toning, colour balancing. Whatever's in the chair, it starts with the same bottle. Vegan, cruelty-free, and packaged to be recycled.
Collab.
Affinage x Ambassadors
Connect with our Ambassadors at exclusive masterclasses and events. Watch them create with Affinage Professional products and discover techniques you can bring to your salon.
IMPRESSIVE RESULTS. LOYAL CUSTOMERS.
High-performance products giving you results that your clients won't stop talking about and won't stop coming back for.
From the Back Bar
Grey Blending Masterclass with GLOSS: Formulas, Techniques and Client Conversations
The conversation around grey has fundamentally changed. A growing number of clients want to blend their grey, not cover it — a natural, low-maintenance result that softens contrast while letting so...
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Infiniti Permanent DAT2™ Technology: Why Lower Developer Strengths Deliver Better Results
Most colourists were taught: higher lift requires higher developer. While broadly true, it overlooks a critical variable — the technology inside the colour itself. Affinage Infiniti Permanent, mad...
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