




Affinage Gloss - 9.1 Very Light Ash Blonde
Luminous conditioning colour with zero ammonia. Affinage Gloss Liquid Demi deposits vibrant, glass-finish tone while the Luminous Complex — Luminescine, Aloe Vera, and Quinoa Peptides — conditions throughout processing.
One liquid formula across six services: gloss toning, grey blending, root technique, colour refresh, colour balancing, and standalone gloss.
20 shades + Clear. 100ml. Made in Italy.
Key benefits
Ammonia-free alkaline formula (pH 9.8–10.3) delivers intense pigment deposit with zero base break and zero lift — making it suitable for toning, glazing, refreshing, going darker, and blended grey coverage without compromising hair structure.
Fades gradually over 12+ shampoos with no demarcation line, making it low-maintenance between salon visits and ideal for root melts, stretches, and grey blending.
Formulated with three COSMOS-certified active ingredients: Luminescine (Mullein flower extract) for photoluminescent shine; Aloe Vera for moisture retention, colour longevity, and reduced breakage; and Quinoa Peptide for hydrolysed protein repair that strengthens natural protein bonds and increases colour concentration.
Liquid consistency allows fast, even application via brush and bowl or bottle, with quicker rinse and clean-up than traditional crème formulas.
Fully intermixable across the range including toners, and compatible with .000 Clear for precise dilution, pastelisation, and standalone shine treatments.
Vegan, cruelty-free, and packaged in recyclable materials.
Not compatible with Infiniti crème/gel shades.
active ingredients
Luminescine - derived from the Mullein flower, a powerful plant known for its unrivaled shine. This natural active achieves luminous brilliance based on plant photoluminescence that absorbs UV radiation and transforms it into visible light, leaving hair radiant for longer.
Aloe Vera increases moisture retention and aids in nourishment and protection for a healthy scalp and hair providing a soft, supple, shiny finish that is manageable and has good colour retention whilst reducing breakage, split ends, dry hair and colour fade.
This sustainable natural ingredient derived from the leaves of the aloe plant contains fatty acids, amino acids, vitamins A, B12, C and E and has anti-inflammatory and antimicrobial properties. Providing 20 of the 22 human required amino acids and 7 of the 8 essential amino acids which are all required for healthy, strong hair.
Quinoa Peptide is a natural sustainable hydrolysed protein peptide that penetrates the hair for damage control to strengthen the hair's natural protein bonds. Protecting hair during colouring it increases colour concentration for greater colour longevity and healthier, nourished hair.
technical details
Developer: Use with Affinage Crème Developers. 1.5% recommended for optimal colour intensity and longevity; 1% and 3% also compatible.
Processing Time:
- Apply to damp hair for standard results (up to 20 min); dry hair application increases intensity with reduced timing
- Toners: up to 20 min visual timing; longer processing improves longevity
- Standard shades: 20 min / Porous or damaged hair: 15–20 min / Grey coverage: 30 min (up to 70% blended)
- No base break at 1% or 1.5%
Dilution with .000 Clear:
- 1 level lighter, full reflect: mix 50/50 with a shade 2 levels lighter within the same reflect family
- 1 level lighter, reduced reflect: mix 75/25 colour to clear
- 2 levels lighter: mix 50/50 colour to clear
- 3 levels lighter / pastelisation: mix 25/75 colour to clear
- .000 Clear can also be used as a standalone shine treatment or mid-length and ends refresher
Grey Coverage: Apply to regrowth first, process 10 min, then apply to mid-lengths and ends for a further 15–20 min. For higher grey resistance, combine Infiniti Permanent on regrowth with matching Gloss Liquid Demi on mid-lengths and ends.
Application Notes:
- Allergy test required prior to use
- Pre-cleanse with Affinage Purifying Shampoo if hair history is unknown
- Porosity equaliser recommended on compromised hair
- Coffee Shop and Velvet shades suitable for use as one-step fillers in colour correction
- Heat not recommended
- Assess deposit before rinsing — colour will appear more intense pre-rinse due to pigment oxidation
- Emulsify hairline before removal to prevent skin staining
- Finish with low pH shampoo and Affinage Miracle Repair Mask
Root Techniques: Suitable for root melts, stretches, and grey blending. Fades gradually between visits for easier colour refresh at next appointment.
Choose options

Gloss
Affinage Gloss - Liquid Demi
- Economical 100ml + 1:2 mix ratio
- Will not lift or break base
- Gentle fade over 12+ cleanses
- Gentle formula
- Integrity of the hair is a priority
- Creative colouring palette
- Ultimate colour deposit and intensity
- Grey blend
- Eco friendly recyclable packaging
- Vegan & cruelty free

COSMOS CERTIFIED
Our Key Ingredients are Cosmos Certified—a trusted guarantee for organic and natural cosmetics. The COSMOS-standard is built on four core principles:
• Promoting organic agriculture and biodiversity
• Responsible resource use and environmental respect
• Clean manufacturing that protects human health
• Advancing green chemistry practices
